PEZ History

“Formula 1927”

The Upper Austrian Eduard Haas III produced the first peppermint candies in 1927.

The refreshing candy—initially available in small tin boxes—was especially popular among high society.

And so PEPPERMINT (in german PFEFFERMINZ) = PEZ

  • Illustration von Eduard Haas
  • Grafisches Markenelement zum geheimen Rezept der PEZ Bonbons.
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Illustration der Kampagne "Rauchen verboten PEZen erlaubt"

Smoking Prohibited – PEZ Allowed

Eduard Haas III was a convinced non-smoker. With the PEZ dispenser and the campaign “Smoking Prohibited – PEZ Allowed,” he set out to fight smoking.

PEZ Ladies were important brand ambassadors for decades.

  • Grafische Übersichtsweltkarte zur Geschichte der Marke PEZ.

    1953

    PEZ conquered the American market.

    Since 1973, there has been an independent branch in Orange, Connecticut, with production and distribution for the USA and Canada.

  • Illustration Zusammenarbeit von PEZ mit Walt Disney ab 1962

    1962

    The collaboration between Walt Disney and PEZ began.

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PEZ – sweetening childhood memories, then and now!

Fruity classics

  • PEZ Grafik mit Erdbeere zur Geschmacksrichtung Erdbeere.
  • PEZ Grafik mit Zitrone zur Geschmacksrichtung Zitrone.
  • PEZ Grafik mit Orange zur Geschmacksrichtung Orange.
  • PEZ Grafik mit Kirsche zur Geschmacksrichtung Kirsche.